A Market Seeking a New Balance
Following the strong growth period during 2021 and 2022, driven by post-COVID dynamics, the real estate market entered a cooling phase in 2023.
Transaction volumes have returned to levels comparable to 2019, and this trend is expected to continue in 2024.
Unless major disruptions occur, such as financial instability or significant market shocks, the real estate market is likely to stabilise at these levels.
Will Property Prices Decline?
A sharp correction in property prices is not expected.
- property prices in 2023 were approximately 1% higher than in 2022
- a moderate increase of around 1.5% is expected in 2024
This indicates a stable market supported by structural demand rather than speculative growth.
Strong Demand for Energy-Efficient Properties
Energy efficiency has become a decisive factor in both the buying and rental markets.
There is a clear shift toward:
- high energy-rated properties (A and B labels)
- sustainable and environmentally friendly housing
For these properties:
- demand is consistently strong
- multiple candidates apply for the same property
- supply remains limited
This imbalance drives competition and increases the attractiveness of energy-efficient investments.
Rising Rental Prices
Due to the shortage of available properties, rental prices have increased significantly.
Recent figures show:
- average rent for houses: €980 per month
- average rent for apartments: €805 per month
In 2023 alone:
- rents increased by 10.5% for houses
- and 6.5% for apartments
This upward trend is expected to continue into 2024.
Increasing Pressure on the Rental Market
The number of rental candidates has risen sharply:
- from 12 viewing requests per property two years ago
- to 27 on average, with peaks up to 36
In some cases, more than 60 candidates apply for a single property.
Key drivers include:
- high property purchase prices
- stricter mortgage requirements
- increased upfront capital (around 20% + notary costs)
As a result, more households remain in the rental market for longer periods.
A Declining Supply of Rental Property
Despite strong demand, the supply of rental properties continues to shrink.
Main causes include:
- tenants staying longer in their current property
- fewer new rental properties entering the market
- sale of older or energy-inefficient properties
- increasing regulatory pressure
Additional factors such as:
- temporary rent indexation restrictions
- renovation obligations
- required compliance certificates
have accelerated the reduction in available rental supply.
The result is a highly constrained and competitive rental market, often described as a “perfect storm”.
Is Investing in Rental Property Still Attractive?
Although demand remains strong, new investments are slowing down.
Recent policy changes have reduced incentives for investors:
- removal of reduced VAT for demolition and reconstruction
- elimination of certain tax advantages for investment loans
At the same time, higher investment costs (energy upgrades, compliance) reduce net returns, even if rental income increases.
A More Selective Rental Market
With a larger pool of candidates per property, landlords are becoming more selective.
Typical trends include:
- preference for dual-income households
- increased difficulty for single-income tenants
This shift makes access to rental housing more challenging, even for financially stable individuals.
Digital Transformation and Smart Buildings
Technology is reshaping property management.
Innovations such as:
- Internet of Things (IoT)
- real-time monitoring systems
- automated building management
allow landlords to:
- reduce operational costs
- improve energy efficiency
- enhance tenant experience
Smart buildings are becoming a key differentiator in the rental market.
Flexible Living and New Rental Trends
The pandemic has transformed how people live and work.
Key trends include:
- increased demand for home office space
- flexible rental solutions
- growth of short-term rentals and co-living
Properties that adapt to these needs are more attractive and easier to rent.
Data-Driven Property Management
Data analysis is now essential in professional rental management.
At TREVI, advanced tools are used to:
- track market trends
- optimise rental pricing
- improve occupancy rates
Understanding tenant behaviour allows for more targeted and efficient management strategies.
A Market Focused on Innovation and Sustainability
In 2024, success in the rental market will depend on the ability to adapt to:
- sustainability requirements
- digital transformation
- evolving tenant expectations
Property owners who embrace these changes will be better positioned to maximise their returns.
Manage Your Property with TREVI
In a complex and evolving environment, professional support is key. TREVI Rental Management offers full-service solutions to help landlords manage their properties efficiently and profitably.
Plan Ahead with Confidence
Looking to optimise your rental strategy in 2024? Contact TREVI today and discover how we can help you navigate the market and maximise your investment performance.
Contact us for more information